“There is only one valid definition of business purpose: to create a customer.”
— Peter Drucker
It’s a Tough Business
You’ve invested a lot of money in your trucks and equipment. Are you getting a good return on that investment? The waste industry is competitive, no doubt! Just keeping your trucks on the road and getting the trash picked up is enough to worry about each day.
But it’s obvious that if you have trucks on the road you need customers! And you need a plan and a strategy to find them, or for them to find you. If you have a star salesperson, count yourself fortunate. Most of your competitors struggle to generate leads and create customers. A winning approach to sales and marketing in the waste industry is consistent, strategic, and rare. How are you doing?
A Winning Plan
You can win customers. When properly implemented, today’s information technology provides winning advantages by establishing a consistent and tireless system for sales, marketing, and service activities while also enabling rapid and innovative responses to changing market conditions.
Three ways we can help you plan for growth:
- 1. Market smarter: Today business growth depends on getting your digital life in order. You need a great website. You need to be easily found on Google, a social media presence, email campaigns, and on it goes. We help you define a clear and coherent message and build a digital marketing system that generates leads, increases sales, and satisfies customers.
- 2. Unload your on-premise data center and hop on the cloud: How does the cloud promote growth? Simple. It enables you to quickly mobilize digital resources to reach and serve your customers whether they are down the street or on the other side of the planet. Our Conveyance services take you from the sinking sand of your on-premise data center and put you confidently in command of a professional, reliable, and nimble cloud platform.
- 3. Implement software built for growth: Your sales and service people deserve easy-to-use information systems that propel their efforts every day. We’re investing our best ideas and deep waste industry experience into our Garbio software suite. Customer Relationship Management is at the heart of our toolset for your sales and service staff. Turn the sales and service software you rely on from a drag on your bottom line to an engine for growth.
Let’s talk about your business and your ideas and challenges for growth. We’ll help you pick a path forward that makes the greatest impact in the shortest time possible. And we’ll continue to guide, advise, and support you through your “digital transformation” and beyond.Let's TALK!